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Tag: Sales
LEGO Builder’s Journey coming to more consoles this week with discounts
Plans have been revealed to bring LEGO Builder’s Journey to more consoles as well as host a sale for those who have yet to buy the game. LEGO Builder’s Journey launched in 2019 exclusively on Apple Arcade, offering a brick-built puzzle experience with realistic graphics that set it apart from other LEGO games. However, later…
The LEGO Group stabilises growth after falling sales
Following a disappointing 2017 that saw the LEGO Group’s revenues decline by seven percent, things look to be back on track this year, with growth stabilising in the first half of 2018. That’s according to CEO Niels B. Christiansen, who told Reuters he was “satisfied” with the company’s recent progress. Consumer sales have grown by…
The LEGO Group sees rise in UK sales and profit
The UK part of the LEGO Group has seen a rise in both sales and profit. While the LEGO Group as a whole is going through a tricky period, that has seen CEO Bali Padda replaced within 12 months of being appointed, LEGO Company Ltd – the UK division – has seen pre-tax profits reach…
Adults (and AFOLs) fuelling UK toy market
A study released today has found that adults are playing an increasing role in the UK toy market’s continued growth, thanks to brands such as LEGO and Star Wars. Retail analyst The NPD Group reported back in January that UK spending on toys had risen by 6.3% in 2016, to a highest ever total of…
Growth continues for the LEGO Group but profits dip
Sales growth has continued for the LEGO Group although profits dipped in the first half of 2016 due to increased investment. Sales in America were flat, leading to new strategies being developed to revive growth in that market. Sales in Europe continued to grow as they did in Asia. City, NINJAGO and NEXO KNIGHTS were credited as…
