Brick Fanatics

Tag: Pop-Up LEGO Store

  • Pop-up LEGO Stores to be trialled in the USA

    Pop-up LEGO Stores to be trialled in the USA

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    by

    Graham
    in

    The LEGO Group is introducing a number of temporary Brand Stores to the USA as part of a trial run. It seems that the LEGO Group is determined to sell more products to the consumer directly, as the company tests pop-up LEGO Stores in the USA. The hope is to spread the concept further after…

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