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Tag: National Geographic
LEGO City and Friends: Collaborating with National Geographic
The LEGO Group’s City and Friends marketing pros explain what the collaboration with National Geographic is all about During the distanced LEGO Fan Media Days 2020, City Marketing Director Anders Hamilton Heidemann and Friends Marketing Director Costas Syrmos present the new campaign that sees the LEGO Group and National Geographic inspiring children with stories of…
The LEGO Group and National Geographic encourage creative problem solving
The latest LEGO City and Friends sets are part of a collaborative campaign with National Geographic. On June 1, the LEGO Group launched new City sets that go under the water and new Friends sets that visit the jungle. The products help to share ideas with children about exploration and the protection of endangered species…
LEGO City and Nat Geo team up to promote Jungle subtheme
With the LEGO City Jungle subtheme now on shelves, the LEGO Group has once again partnered with National Geographic Kids and Andres Ruzo to inspire children. Last year, LEGO City, Nat Geo and Andres Ruzo teamed up to promote the Volcano Explorers subtheme and now they are working in partnership again to encourage children to…