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Tag: LEGO Rebuild the World
Six sets we spotted in the new LEGO Rebuild the World advert
The LEGO Group has launched a new advert for the Rebuild the World campaign, and it features a few hidden sets that we’ve managed to find. Much like the original Rebuild the World video, a selection of official creations makes their TV debut in the advertisement, which includes a knight on a quest to cross…
LEGO store September calendar reveals upcoming deals
The LEGO store calendar for September has been revealed just in time, unveiling what offers await in the month ahead, including two free polybags. As August draws to a close, a selection of various deals on the official online LEGO store are about to switch over to a new month of free sets, with one…
LEGO helps continue the charitable work of young fan
The LEGO Group is continuing their Rebuild the World campaign by helping with one young fan’s charity work, connecting a community of children. Chelsea Paire is an 11-year-old charity worker from the US who set herself a goal before and during the Coronavirus pandemic – to bring art to less fortunate kids and inspire creativity…
Behind the scenes of the new Planet LEGOLAND attraction
LEGOLAND Resorts across the world have opened a new attraction within their parks as the Rebuild the World campaign continues with a building-based experience. Planet LEGOLAND is now open at a few LEGOLAND theme parks across the globe including LEGOLAND Windsor and Florida. The latter has released a behind the scenes video explaining the attraction…
Rebuild the world with LEGO Goldilocks and the Three Bears
The third video in the LEGO Group’s new series of rebuilding fairy tales has been released and compared to the others, this one is just right. Previous entries into the collection of stop-motion Rebuild the World brickfilms include one for Hansel and Gretel and another for Little Red Riding Hood. Each one reimagines the classic…
Snapchat introduces new LEGO Rebuild the World lens
The LEGO Group have partnered with Snapchat again to bring a new type of lens experience to the social platform, introducing multiplayer to the messaging app. The Rebuild the World campaign continues with the latest project from it being a team-up with Snapchat. The new lens was announced as part of the Snap Partner Summit,…
Watch the fairy tale of Hansel and Gretel get rebuilt with LEGO
As part of the ongoing Rebuild the World campaign, the LEGO Group has reimagined another classic fairy tale with a number of brick-built twists. Following the rebuilding of Little Red Riding Hood, a new video has given the same treatment to the iconic sibling pair of Hansel and Gretel. The short, which has been posted on…
Reimagine the tale of Red Riding Hood with LEGO Rebuild the World
The LEGO Group has rebuilt a classic fairy tale as part of their ongoing campaign, with Red Riding Hood no longer falling for the big bad wolf’s tricks. It seems that the LEGO Group are expanding their horizons with the Rebuild the World program as a new video is evolving a work of fiction, giving…
Five LEGO adverts that are masterpieces of marketing
LEGO adverts tend to stand out from the crowd for their massive brick-built displays, experimental ideas and heart-warming stories, so we’ve found five that do more than just sell the product. Over the LEGO group’s 88 years of life, the company has seen the production of many TV and film projects from blockbuster movies to…
