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Category: Shopping Europe
71014 LEGO DFB Series in all European Brand Stores.
I do love being right, as I said months ago that this series would be a European exclusive and confirmed it in person 20 minutes ago at the Sheffield LEGO Brand stores. While at first it was announced that only Austria, Germany and Switzerland would be getting the limited edition German Football Team Minifigure series, it now…
LEGO City promotion in Germany
Well, summer is almost upon us and most of us think of that beach or trip away from the world of work. Traditionally it does also mean that there is a slow down in sales – I know that in France and Germany there is a big push for swimming pool/beach related toys/items. So LEGO…
Good news for Swiss shoppers via Amazon.de
Great news for Swiss shoppers! Regular BF readers will know that I am not one to buy things at full price – unless there is a diehard need to do so. I recently wrote about a change in Swiss Law that may come into effect that will see goods bought via the interweb have the…
Germany LEGO Easter Shop displays
In Europe, LEGO seem to be going all guns blazing with regards to Easter and pushing it as if it was Chrimbo. I thought that children just looked forward to receiving an Easter Egg – I know I did…..but now the likes of LEGO are pushing it as a gift purchasing opportunity, which is a…
World’s most expensive LEGO set?
Set 60079, Training Jet Transporter – RRP CHF59.90 or £39.99. In Switzerland, one of the major chains (or duopoly) Coop has a loyalty card which you earn one point for every Swiss Franc that is spent. More or less like the Nectar Card or equivalent in the UK. They sent me their “rewards” catalogue in…
Worrying news for Swiss bargain hunters
Having read a recent article on Swissinfo.ch, it looks like the added bonus of VAT deducted for Swiss shoppers buying LEGO from the likes of Amazon will soon be over. Value-added tax will apply to items ordered online and shipped to Switzerland, parliament has decided. In future, foreign businesses providing goods and services inside the…
German/Swiss LEGO Easter flyer
As Easter approaches and the new sets are being released, it also marks the marketing push for LEGO in Europe. This flyer I picked up builds on the promotion of LEGO at Easter within the German and Swiss markets. Loosely translated, it states : Become creative and develop your own ideas by visiting the website,…
Italy getting a LEGO Certified Store
Do you like going to Italy? Well soon you can combine that with a bit of LEGO retail shopping, as soon there will be a LEGO Certified store in the country. The LEGO Group announced that it has signed with Percassi the agreement for the opening of the first store LEGO certified shops in Italy…
30% off at Coop Switzerland this weekend
It was only a matter of time before Coop started their Christmas promo for this year. The Swiss don’t really do Black Friday – quite a reserved lot they are, so their “30% Rabatt” is the best you will get. So on Friday and Saturday (27th and 28th Nov), they have 30% off all toys…
